Unveiled at India Mobile Congress 2022, Lava Blaze 5G will be priced around Rs.10,000

• The smartphone is powered by MediaTek Dimensity 700 chipset and comes with Premium AG Glass Back finish
• Lava Blaze 5G will come with 4GB RAM + 3GB Virtual RAM & 128GB ROM UFS storage
• The smartphone comes with 50MP AI triple camera and an 8MP selfie camera
• It is compatible with all major 5G bands auctioned 1/3/5/8/28/41/77/78 making it best device which is 5G ready

New Delhi, 3rd October 2022: Lava International Limited, an end-to-end mobile handset and mobile solutions company based in India, has announced the launch of country’s first 5G smartphone in the 10k price range – Lava Blaze 5G. The Lava Blaze 5G was unveiled by Ashwini Vaishnaw, Minister of Railways, Communications and Electronics & IT at the India Mobile Congress 2022 today. Pre-bookings for the Lava Blaze 5G will commence around Diwali this year.

Powered by MediaTek Dimensity 700, Lava Blaze 5G offers Indians accessible 5G technology at a never-before price. With a clock speed of 2.2 GHz, the 5G smartphone provides great all-round smartphone experience enabling users to perform tasks using multiple applications including games, simultaneously.

It features a premium glass back design, Android 12 OS with anonymous call recording feature, 50 MP AI triple rear camera and 8MP front camera for a superior photography experience and selfies. It also has a 4GB+ 3GB Virtual RAM for a high end & lag free user experience and 128 GB ROM equipped with a large 5000 mAh battery for uninterrupted daily usage. It further has an optimised battery consumption due to its ultra-efficient 7nm chipset.

Speaking about the product, Sunil Raina, President & Business Head, Lava International Limited said, "It has always been our desire to develop an accessible 5G smartphone that is made in India. The product aligns with the larger vision of providing the next generation 5G technology to Indians at an affordable price point. The Lava Blaze 5G is dedicated to every #ProudlyIndian smartphone user that dreams of seeing their country emerge as the next tech superpower. With the launch of this smartphone we are making the power of 5G technology accessible to all"

"MediaTek has had a long-standing association with Lava and we congratulate them on the launch of Lava Blaze 5G, powered by MediaTek Dimensity 700 that enables robust 5G smartphone experiences. The chip supports upto 64MP camera with AI-color, AI-beauty & AI-bokeh enhancements to deliver incredible photos, videos & streaming. The new 5G smartphone aims to make cutting-edge technology accessible to all. This collaboration is a part of our commitment furthering the government’s Design in India vision," added Anku Jain, Managing Director, MediaTek India.

The Lava Blaze 5G features a large 6.5 inch HD+ IPS display with Widevine L1 support along with a 90 Hz refresh rate that cut blur in animations providing a crystal clear and lag free viewing everyday experience during gaming or while watching videos. The phone also features latest security features with a side mounted ultra-fast fingerprint unlock.

For a superior after-sales consumer experience, a ‘free service at home’ will be provided to the customers in which service will be provided at customers’ doorstep (Customers can avail the service within the phones warranty period).

About Lava International Limited

#ProudlyIndian l Made in India, Made for India

Lava International Limited is a leading end-to-end focused mobile handset and mobile handset Solutions Company based in India, with growing international presence. With the vision "to empower people to do more, to be more", the Company was established in the year 2009. Lava International Limited’s corporate office and its manufacturing and repair facility is located in in Noida, Uttar Pradesh. As of August 31, 2021, the manufacturing facility had an aggregate production capacity of manufacturing 42.52 million feature phone equivalent handsets per annum.

About MediaTek Inc.

MediaTek Incorporated (TWSE: 2454) is a global fabless semiconductor company that enables nearly 2 billion connected devices a year. We are a market leader in developing innovative systems-on-chip (SoC) for mobile device, home entertainment, connectivity and IoT products. Our dedication to innovation has positioned us as a driving market force in several key technology areas, including highly power-efficient mobile technologies, automotive solutions and a broad range of advanced multimedia products such as smartphones, tablets, and digital televisions, 5G, Voice Assistant Devices (VAD) and wearables. MediaTek empowers and inspires people to expand their horizons and achieve their goals through smart technology, more easily and efficiently than ever before. We work with the brands you love to make great technology accessible to everyone, and it drives everything we do. Visit https://www.mediatek.com/ for more information.

Disclaimer:

Lava International Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offering of its equity shares and has filed a draft red herring prospectus ("DRHP") with the Securities and Exchange Board of India ("SEBI"). The DRHP is available on SEBI website at www.sebi.gov.in as well as on the website of the book running lead managers, i.e., Axis Capital Limited at www.axiscapital.co.in, BOB Capital Markets Limited at www.bobcaps.in, DAM Capital Advisors Limited (formerly IDFC Securities Limited) at www.damcapital.in, SBI Capital Markets Limited at www.sbicaps.com, and the websites of BSE Limited and National Stock Exchange of India Limited at www.bseindia.com and www.nseindia.com, respectively. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, see "Risk Factors" of the red herring prospectus when available. Potential investors should not rely on the DRHP for any investment decision.