Lava Launches Shark 5G at Rs. 7,999

The most affordable 5G smartphone that combines power and promise to deliver an exceptional experience

• Features a 6.75" HD+ display with 90Hz refresh rate, sleek design, 13MP AI rear camera, and 5MP front camera for everyday photography
• Powered by the UNISOC T765 octa-core 6nm processor for efficient performance and 5G connectivity
• Clean Android experience with face and fingerprint unlock, bloatware-free UI, and guaranteed security updates and upgrades
• Comes with IP54 dust and water resistance for added durability in everyday use

New Delhi, May 23, 2025: Lava International Limited, the leading homegrown smartphone manufacturer, today announced the launch of the Lava Shark 5G, a 5G smartphone engineered for users looking to step into the world of high-speed connectivity without compromising on performance or style. The Shark 5G, competitively priced at just Rs. 7,999, combines next gen 5G connectivity, an immersive display, and reliable everyday performance. Available in two striking colours – Stellar Gold and Stellar Blue. The device will be on sale across Lava retail outlets and Lava e-store starting today.

Commenting on the launch, Mr. Sumit Singh, Head – Product, Lava International Limited, said, “With Lava Shark 5G, our aim is to offer a dependable and stylish smartphone experience that fits seamlessly into the everyday lives of our users. It has been thoughtfully designed to deliver ease of use, reliability, and a modern aesthetic, at a highly accessible price point. The Shark series reflects our commitment to redefining the sub-?10K segment by introducing powerful and value-driven 5G smartphones, and we see it as the beginning of a long-term vision to make next-gen technology more inclusive and affordable for every Indian.”

Camera and Design

The smartphone sports a 13MP AI rear camera and a 5MP front camera, delivering clarity and intelligent imaging for day-to-day photography. The Lava Shark 5G offers a stylish glossy back design that complements its bold performance and is tailored for users who expect sleek aesthetics along with substance.

Battery and User Experience

Backed by a 5000mAh battery and 10W Type-C charging, the device offers all-day power for streaming, gaming, and productivity on the go. Additional user-centric features include face unlock, bloatware-free software, and a clean Android 15 experience to ensure maximum ease of use and privacy.

Following brand’s consumer-first philosophy, Lava will be offering Free Service@Home for Shark 5G users, pan India alongside attending user concerns at retail outlets. To avail at home service, follow the link: https://www.lavamobiles.com/lava_service_at_home/

Lava Shark 5G will be available in Stylish Glossy Back Design and is priced at Rs. 7,999. The sale begins across retail outlets and Lava e-store in India on 23rd May 2025.

Specifications:

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About Lava International Limited

#ProudlyIndian | Made in India, Made for India

Lava International Limited, headquartered in Noida, Uttar Pradesh, is a pioneering mobile handset and solutions company in India, founded in 2009 with the vision to empower individuals. The company's corporate office and manufacturing facility, equipped with a production capacity of 42.52 million handsets per annum, are strategically located in Noida. Lava's commitment to innovation is reflected in its two state-of-the-art research and development centers in Noida, housing dedicated teams in software and hardware design. The company's extensive nationwide presence is facilitated by a robust retail network of 1.5 Lakh retailers, directly served by over 900 distributors, and supported by a vast after-sales service network of 800+ professionally managed service centers. The brand has a global presence in 20+ countries.

Beyond smartphones, Lava is expanding its product portfolio to include smartwatches, Neckbands, Probuds, and an extended True Wireless Stereo (TWS) segment. The brand's credibility is underscored by being ranked the ‘Most Trustworthy Brand’ in the CMR Retail Sentiment Index.

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